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GREENORDER: BEHIND THE BUSINESS OF CORPORATE SUSTAINABILITY (August 3, 2010)
Catherine Potter is interviewed on the secret to a more sustainable enterprise. "A smarter business isn’t just about statistics – it’s about strategy, too."
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JEFFREY IMMELT TO OBAMA: FOCUS ON JOBS, ECONOMY (July 15, 2010)
GreenOrder is quoted on CNN by Jeffrey Immelt (CEO of GE) regarding the successes of Ecomagination: "When we started this we hired a group called GreenOrder.... We put all these technologies in front of a third party consultant, who validates: 'is something an eco-product, or isn't something an eco-product?'" He concludes, "We've grown from 17 products when we started to 92 or 93 today. We've got another 30 coming in the next eighteen months."
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CLEAN TECH'S MID-YEAR REPORT: MANY BATTLES AHEAD (July 14, 2010)
Nicholas Eisenberger is quoted in an article about clean energy legislation in California and the future of the cleantech industry: "[Prop. 23] is a major threat to the entire clean-tech industry with national if not international implications."
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GOOGLE VIRTUAL COMPANY? IT CAN STILL BE GREEN (June 29, 2010)
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ECOMAGINATION AT 5: UNLEASHING ACTION & MEASUREMENT (June 24, 2010)
GreenOrder is quoted in General Electric’s annual report: "GreenOrder, which helps [General Electric] validate [their] offerings on multiple levels of performance, helping ensure that the effort is credible, valuable, and stands up to scrutiny by others."
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QN, A PUBLICATION OF THE YALE SCHOOL OF MANAGEMENT (Spring 2010)
Andrew Shapiro is interviewed in the Yale Qn on how corporate leaders think about sustainability. An excerpt from the interview: "What we’re talking about is changing the way people think. It's not just about ‘going green’ — changing light bulbs, or buying carbon offsets. It's really about changing mindsets — changing how people think and how they behave in their workplace every day."
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NEW CLIMATE BILL COULD BE 'BEST' DEAL FOR BUSINESS (May 12, 2010)
Truman Semans is quoted in GreenBiz on the American Power Act: 'What they put together is a package that really provides something that is both economically viable but also a reasonable first step in terms of the environment.' He concludes, "This bill is really the best the [electric power sector] is going to get now or in the future in terms of design criteria, especially for allocations."
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GREEN BUSINESS: FROM NICHE TO MAINSTREAM (April 19, 2010)
Andrew Shapiro is quoted in Entrepreneur Magazine on green business – then and now."Consumers are looking for companies to truly innovate, change their business model, influence their suppliers and market, and report every step of the way." He concludes, "There is an opportunity here to change more than light bulbs."
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AGAINST THE ODDS, A GREEN ECONOMY KEEPS GROWING (April 5, 2010)
Truman Semans is quoted on the future of environmental regulations – and how businesses are reacting." Truman Semans, a principal with GreenOrder, a New York-based consulting firm specializing in sustainability, said the ‘tremendous investment and innovation’ happening in the absence of coherent carbon policy is a sliver of the market's potential. ‘There would be much, much more if we had clear rules,’ he said. ‘The biggest barrier to significant economic advancement is securing clear climate policy in the US."
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GREEN INNOVATION (January 1, 2010)
Andrew Shapiro and a panel of experts discuss how businesses can work toward sustainability."Companies can also benefit from a downturn, because they get a license to innovate, to reinvent. Progressive business leaders can look at a product portfolio and identify products and services that may not be well-positioned for a move to a low-carbon economy. Companies could therefore phase out products, services, or divisions for which they think there will be less demand in the future, and focus more on those that are more efficient, less polluting, cleaner, which might be more in demand, if not this year, then in the next five to 10 years."
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GREENBIZ.COM - "WHAT'S YOUR GREEN BUSINESS RESOLUTION FOR 2010?" (January 1, 2010)
Andrew Shapiro is quoted on green business resolutions for 2010: "Our 2010 resolution is to challenge business leaders to make environmental innovation an integrated part of their corporate culture. The Great Recession separated green hype from reality and showed that sustainability is a complex management challenge that requires strong leadership and measurable, enterprise-wide action over years. It’s less about changing lightbulbs or other quick fixes than it is about changing mindsets and inspiring new thinking. Companies that get this will rebound from the recession with better products, improved reputations, stronger performance — and great prospects for the long term."
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GREEN INC., NEW YORK TIMES - "THE COPENHAGEN ATTENDANCE QUESTION" (November 19, 2009)
Andrew Shapiro is quoted on the Copenhagen Climate Summit. "We’re talking to leaders from business and civil society, and the question everyone’s asking is, ‘What’s actually going to get done in Copenhagen? We know the negotiators won’t reach a final agreement, so should we show up?’" The answer should be yes, said Mr. Shapiro, who plans to go himself. "The private sector needs to show the world that it isn’t waiting for a global policy agreement," he argued. (Also quoted on Triple Pundit)
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DIRECTORSHIP - "THE BOARDROOM'S CLIMATE IS CHANGING" (October 21, 2009)
Andrew Shapiro is quoted on environmental disclosure and corporate transparency. "Sustainability is going to be a source of competitive advantage," says Shapiro. 'Directors need to ask themselves, 'Where do the opportunities lie?' not just, 'How do I avoid problems?'".
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DAILY PENNSVLVANIAN. - "ALUMNI OFFER ADVICE ON ENTERING 'GREEN JOBS'" (October 02, 2009)
Andrew Glantz quoted on green jobs: "Every job could potentially be a green job....Almost everybody who graduates is going to have to deal with sustainability in some respect in his or her job," Glantz said. "Every person in a company is going to be expected to contribute to a company's sustainability.".
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GLOBE ST. - "OWNERS SHOULD GREEN WHAT THEY HAVE" (September 24, 2009)
Truman Semans quoted on policy and energy efficiency.
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TRAINING AND DEVELOPMENT - "SUSTAINABILITY: NECESSARY FOR YOUR SUCCESS IN THE NEW ECONOMY" (September 09, 2009)
Nicholas Eisenberger quoted on green businesss, the economy and entrepreneurship.
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FAST COMPANY - "FOREMOST WORLD-CHANGING AGENCIES" (August 03, 2009)
GreenOrder profiled as a top world-changing consultancy: "A decade ago when GreenOrder was founded, sustainability was not part of the corporate discourse," says Ted Grozier, Senior Associate. “Through the efforts of our team and other experts in our growing field, sustainability has now become a path to business value – and a key part of a larger cultural conversation."
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BUSINESS STRATEGY REVIEW - "MY DAY: ANDREW L. SHAPIRO" (June, 2009)
Andrew Shapiro describes a typical day at GreenOrder.
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ENVIRONMENTAL EFFICIENCY? COOL, BUT WILL YOU ROCK TO IT?" (June 28, 2009)
New York Times on the opening of Brooklyn Bowl, a brand new bowling alley in Williamsburg, Brooklyn that GreenOrder helped meet LEED standards (certification pending).
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"THINK GREEN - LEARNING FROM NATURE: THE VISION OF ZERO WASTE" (June 16, 2009)
Nicholas Eisenberger comments on the future of waste.
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CSMONITOR - A WAKE-UP CALL ON WATER USE: A LONG RUNNING RESOURCE ISSUE FINALLY TRICKLES DOWN TO MORE CONSUMERS" (June 10, 2009)
Nicholas Eisenberger comments on popular awareness around water use.
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MATTER NETWORK - NO DOWNTURN FOR CORPORATE SUSTAINABILITY INITIATIVES (January 23, 2009)
Nicholas Eisenberger on the continued interest in sustainability despite the economic downturn.
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GLOBEST.COM - EXPERTS: DOWNTURN WON'T STOP GREEN MOVEMENT (January 22, 2009)
Andrew Shapiro comments on the viability of the business case for green real estate.
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FINANCIAL TIMES - "WHAT'S THE BIG IDEA?" (December 08, 2008)
Financial Times on LRN and GreenOrder: "Outgreen - or out you go."
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"PANELISTS IN NEW YORK AGREE GREEN INITIATIVES REMAIN CRITICAL" (October, 2008)
Andrew Shapiro is part of an expert panel on corporate green initiatives organized by Towers Perrin in New York City: "It's not about what percentage of green initiatives will be set aside in favor of profit-generating activities. Green initiatives are profit-generating initiatives, whether you are lowering operating costs by being more energy efficient, or reducing waste in your supply chain and getting cost out of packaging, or creating more loyal relationships with your employees and winning in the recruitment race."
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LRN AND GREENORDER UNITE TO HELP BUSINESS INSPIRE PRINCIPLED PERFORMANCE (November 18, 2008)
LRN Acquisition of Leading "Green" Strategy Firm Strengthens Expertise in Energy and Environment.
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BUSINESS WEEK INTERACTIVE CASE STUDY - "IMMELT'S UNPOPULAR IDEA" (March 04, 2008)
GreenOrder's assistance in GE's ecomagination campaign helps GE reach its environmental goals.
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"WAL-MART COMMITS TO GOING GREEN: ENVIRONMENTALISTS, ONCE WARY, NOW OPTIMISTIC ABOUT MAJOR IMPACT STORE COULD MAKE" (September 14, 2007)
Andrew Shaprio comments on Wal-Mart's potential impact on the economy and the environment
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FORTUNE MAGAZINE - "GREEN BUSINESS' GO-TO GUYS" (June 28, 2007)
When big companies want advice on the environment, many call GreenOrder, reports Fortune's Marc Gunther.
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NEW YORK TIMES MAGAZINE - "THE POWER OF GREEN" (April 15, 2007)
GreenOrder CEO Andrew Shapiro is quoted in Tom Friedman's groundbreaking cover story on how green is going mainstream.
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OUTSIDE MAGAZINE, "THE GREEN ISSUE" FEATURED COVER ARTICLE - "THE ALL STARS: GREEN GIANTS" (April, 2007)
GreenOrder CEO Andrew Shapiro is featured as one of 23 "Green Giants."
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THE LONDON TIMES - "COMING SOON: A GREEN BILL GATES" (November, 2006)
GreenOrder managing principal Nicholas Eisenberger's editorial originally published in the Sunday Business section of The London Times.
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INC. MAGAZINE FEATURED COVER ARTICLE - "GREEN 50" (November, 2006)
GreenOrder is the only strategy firm profiled in Inc. Magazine's 'Green 50' list of "50 entrepreneurs who are changing the way we live today"
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NEW YORK TIMES - "A DOLLAR-AND-CENTS MAN WITH A GREEN PHILOSOPHY" (October 08, 2006)
GreenOrder CEO Andrew Shapiro is profiled in this piece from the Sunday Business section of the New York Times.
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VANITY FAIR - G.E.'S GREEN GAMBLE (July 10, 2006)
GreenOrder's extensive work for GE on its ecomagination initiative is highlighted in this in-depth article
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NEW YORK TIMES - "WHAT'S KIND TO NATURE CAN BE KIND TO PROFITS" (May 17, 2006)
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THE GREENBUSINESS LETTER - "PREACHING TO THE QUIRE" (August, 2004)
Article | PDF 120KB
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NEW YORK TIMES - "AT GROUND ZERO, REBUILDING WITH NATURE IN MIND" (January 20, 2004)
Sustainable design features of the World Trade Center redevelopment | PDF 92KB
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